Visualisation in the construction industry
Visualisation refers to the physical or mental representation of an object, situation, or information as an image.
The construction industry relies heavily on visualisation to investigate and communicate complex situations and objects, in particular relating to the design and construction buildings and other built assets such as bridges, tunnels and so on. It is widely used as part of the design process, and as a way of describing construction works and components to contractors, subcontractors and suppliers. It is also used to communicate proposed solutions to clients, local authorities and other stakeholders.
This means that visualisations can range from very simple block diagrams at the early stages of a project, to highly-technical representations of construction information or visually realistic representations that can be useful for communicating to non-expert stakeholders.
Traditionally visualisations were prepared by hand as sketches, diagrams, technical drawings and 3D renderings. For more information see: Manual drafting techniques and Types of drawings.
The development of computers resulted in the emergence of computer aided design (CAD) techniques that allowed two-dimensional visualisations to be create, changed and duplicated more easily. However, there was some criticism that the expression and artistry that was possible with hand drawn visualisation was lost. For more information see: Computer aided design.
More recently Building Information Modelling has allowed 3D modelling of design proposals, constructed parametrically and including 4D (time), 5D (cost) and 6D (facilities management) information. For more information see: Building Information Modelling.
Specialist software has also been developed that allows more realistic computer generated imagery (CGI) to be created, including perspective views, daylight, shadows, complex textures and so on. It is possible to make 3D fly-throughs of proposals, and real time models that allow viewers to experience proposals as if they were completed. This has been supplemented with virtual reality and augmented reality techniques. For more information see: Computer generated imagery, Virtual reality and Augmented reality.
Three dimensional physical models are also commonly used to communicated proposals. Traditionally these would have to be created by hand, but increasingly, 3D printing techniques are able to automate some or all of the process. For more information see: Models.
Other techniques include:
- Immersive hybrid reality.
- Mixed reality.
- Photography.
- Samples and mock-ups.
- Mood boards.
- Digital twins.
- Virtual construction models.
Visualisations may contain standard notations and symbols that offer simplified representations of common situations and components. For more information see: Notation and units on drawings and Symbols on architectural drawings.
[edit] Related articles on Designing Buildings Wiki.
- Assisted reality aR.
- Augmented reality.
- Building Information Modelling.
- Computer aided design.
- Computer generated imagery.
- Models.
- Manual drafting techniques.
- Notation and units on drawings.
- Shaping Space - Architectural Models Revealed.
- Symbols on architectural drawings.
- Types of drawing.
- Virtual reality.
- Immersive Hybrid Reality IHR.
- Mixed reality.
Featured articles and news
The Constructing Excellence Value Toolkit
Driving value-based decision making in construction.
Meet CIOB event in Northern Ireland
Inspiring the next generation of construction talent.
Reasons for using MVHR systems
6 reasons for a whole-house approach to ventilation.
Supplementary Planning Documents, a reminder
As used by the City of London to introduce a Retrofit first policy.
The what, how, why and when of deposit return schemes
Circular economy steps for plastic bottles and cans in England and Northern Ireland draws.
Join forces and share Building Safety knowledge in 2025
Why and how to contribute to the Building Safety Wiki.
Reporting on Payment Practices and Performance Regs
Approved amendment coming into effect 1 March 2025.
A new CIOB TIS on discharging CDM 2015 duties
Practical steps that can be undertaken in the Management of Contractors to discharge the relevant CDM 2015 duties.
Planning for homes by transport hubs
Next steps for infrastructure following the updated NPPF.
Access, history and Ty unnos.
The world’s first publicly funded civic park.
Exploring permitted development rights for change of use
Discussing lesser known classes M, N, P, PA and L.
CIOB Art of Building 2024 judges choice winner
Once Upon a Pass by Liam Man.
CIOB Art of Building 2024 public choice winner
Fresco School by Roman Robroek.
HE expands finance alliance to boost SME house building
Project follows on from Habiko public-private place making pension partnership for affordable housing delivery.
Licensing construction; looking back to look forward
Voluntary to required contractors (licensing) schemes.